INTELLECTUAL PROPERTY ? TRADEMARKS: Live Webinar
Through this live webinar, learn how to protect something more intangible, but nevertheless just as important ? your company?s brand and reputation. Trademark law allows a company to protect not only the brand names of its products, but the overall good will of the company. It is what gives certain companies (Rolex, Mercedes) an inherent advantage over others (Swatch, Yugo). However, it comes at a caution ? vigilance ? that can lead to ?genericide? (Band-Aid). We will discuss the pros and cons of trademarks as part of your moat.
Date and Time
Thursday Jan 28, 2016
1:00 PM - 2:00 PM CST
Thursday, January 28, 2016, 1-2 p.m.
Location
Live Webinar
Fees/Admission
$25. To register, visit: http://ipmoatbuilding.eventbrite.com.
Contact Information
Illinois SBDC International Trade Center
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Printed courtesy of waucondachamber.org/ – Contact the Wauconda Area Chamber of Commerce for more information.
118 S. Main Street, Wauconda, IL 60084 – (847) 526-5580 – info@waucondachamber.org